backProspecting activity chart

Virtual Realty statistics show:

Average agent's commission for direct sale = $7000
A 'direct sale' is when Virtual Realty lists and sells a property. The agent receives a full commission (on average, around $7000) with a direct sale.
Listing to sale ratio = 66.6%
This statistic shows that we are more successful at converting listed properties to sales, however one out of three listings does not sell.
Listing appointments to listing ratio = 33.3%
This means that only 1 out of 3 appointments result in a listing for the property. So to get 20 listings, you should plan on conducting at least 60 appraisals.
Prospecting activity (number of people contacted) to listing appointments ratio = 5%
It may take you as many as 20 contacts to get one listing appointment.